Trusted data, hands-off
Pipelines monitored 24/7 by our team, not your analysts
A modular platform, architected for seamless integration. No more tangles of vendor tools.
Reporting synchronises instantly when data refreshes or model updates.
Pipeline Manager + Data Hosts
Pipeline Manager delivers the data you need, automatically. Monitored 24x7 by our team.
Data Hosts connect to the data your already hold. No migrations.
Over 100 finely-tuned intergations with the platforms, analytics tools and data sources your teams already use. Authenticate once and Pipeline Manager handles the rest.
Pipelines monitored 24/7 by our team, not your analysts
Deep API integrations, not summarised exports
Years of history, ready whenever you need it
Semantic Layer
Our composable semantic layer lets your analysts define a governed model all your teams trust.
Define your metrics once and re-use them in other metrics. A consistent set of definitions behind every dashboard, API call, and AI query.
The people who know your business best, in control
Every definition, every change, transparent and fully auditable
Add sources and metrics without re-architecting
Reporting and Visualisation
Our reporting and visualisation module lets your team build the reports and dashboards they need in moments.
Connected directly to your semantic model, everything stays in sync and updates instantly.
Build dashboards in minutes and share them with your team. Set access levels, use interactive filters, apply drill-downs and add commentary.
Fresh data or definition changes, everything syncs in seconds
Dashboard access defined by team and role
Automated alerts catch any KPIs that need a closer look
Reporting API
Our Reporting API connects any tool your teams want to work in to the same centrally governed model.
Consistent logic and reporting, wherever you need to see your data.
{
"metrics": ["core_spend", "core_clicks", "core_sales"],
"dimensions": ["core_channel"],
"filters": [
{
"dimension": "core_channel",
"type": "in",
"values": ["Paid Search", "Paid Social", "Display"]
}
],
"start": "2026-05-01",
"end": "2026-05-14"
}{
"data": [
{
"core_channel": "Paid Search",
"core_spend": 42850.25,
"core_clicks": 18420,
"core_sales": 1206
},
{
"core_channel": "Paid Social",
"core_spend": 31200.18,
"core_clicks": 24990,
"core_sales": 892
},
{
"core_channel": "Display",
"core_spend": 12400.74,
"core_clicks": 9310,
"core_sales": 214
}
]
}API reads directly from your central data model
A standard approach keeps integration simple
API calls replace one-off CSV pulls and merging
MCP Server
Our MCP server lets your teams query data with AI. Connect Claude, ChatGPT, Gemini or Copilot, and the model reads your semantic layer directly, understanding your metrics, relationships and definitions. Your team asks questions in plain language and gets answers grounded in your governed model, not a generic guess.
Here's the breakdown for April 2026:
| Market | Media Cost | Registrations | CPR |
|---|---|---|---|
| UK | £74,050 | 1,001 | £73.98 |
| DE | €41,200 | 587 | €70.19 |
| US | $98,300 | 1,843 | $53.33 |
UK cost per registration is up 12% vs March. Germany is stable. US improved by 8%.
Paid Social CPR in UK rose 31% in April. Meta CPMs increased 18% while conversion rate dropped 9%. Google Ads held steady.
No hallucinations, all analysis based on your data model
Claude, ChatGPT, Gemini or Copilot, your choice
MCP connects your LLM to your central semantic model
Taxonomy Manager
Keep naming consistent across every campaign, channel and platform. Taxonomy Manager enforces your conventions at the point data enters the platform, so dimensions stay clean and comparable without manual tidying after the fact.
Naming correct when data lands, not cleaned up after
Analysts stop losing hours to QA and patching
Confidently bring more detail into your naming conventions
Budget Manager
Set, track and pace budgets against live spend. Budget Manager sits on the same model as your reporting, so planned versus actual is always current and every team is working from the same numbers.
A daily KPI, in every report and dashboard, finally
No more Excel herding, no more version control nightmares
Every last change to your plans logged, visible, auditable
Every team working from the same data, your analysts in control, backed by a trusted partner.