A single source of truth for all your marketing analytics.

For in-house teams building their own analytics capability.

We combine a powerful platform with collaborative partnership to turn fragmented data into clear insights, custom measurement and advanced analytics.

“The Bright Analytics team made sure they fully understood our business challenges and got their hands dirty to work closely with our wider team for implementation and follow-up. It feels like working with an in-house team.”

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Martino Tramontin,
Online Marketing Manager, Soldo

“Bright Analytics has been a game‑changer for Sky UK & Ireland, acting as a true extension of our digital data team, transforming fragmented data into a clear, unified source of truth for performance measurement.”

Kumar Amrendra,
Head of Digital Marketing, Sky

The Bright Analytics Approach for Brands

Analytics built to keep up with your business.

Analytics built to keep up with your business.

Let your analysts lead. They own and customise your shared data model, defining new KPIs and refining your analysis without waiting on scarce technical resource. The flexibility to evolve your marketing analytics and always keep pace with your business.

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An extension of your team, not just a vendor.

An extension of your team, not just a vendor.

We work alongside you to build capability, not just deliver software. Regular strategy sessions, proactive guidance, and real-time support with full context on your setup. Partnership and marketing analytics expertise, right when you need it.

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Objective guidance with 15+ years of experience.

Objective guidance with 15+ years of experience.

No media to sell, no vendor kickbacks, no agendas. Just independent advice from people who’ve solved complex analytics challenges across dozens of brands. We bring cross-client expertise and best practices to help you navigate any data challenge.

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Start with dashboards, scale to advanced analytics.

Start with dashboards, scale to advanced analytics.

Build the foundations for your marketing analytics evolution. Weave in attribution modeling, lifetime value and custom measurement, all in one platform. Create data that’s ready for AI with our semantic layer and data model API.

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Why Bright Analytics?

  • You own what matters

    Bring your data model, taxonomy, and measurement framework in-house. Build and own your analytics foundations.

  • We solve the hard problems

    Attribution, MMM, and complex measurement built into the platform. Advanced analytics capabilities available every day.

  • Commercial clarity

    Predictable monthly pricing with no variable costs or per-row charges. Budget with confidence, scale without surprises.

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    We stick around

    Dedicated support, customer success, and ongoing solutions. A partner that provides continuity and in-depth knowledge.

  • Outcome accountability

    We’re responsible for solving your challenges, not just delivering software. If we don’t deliver what we promise, you can walk away.

Ready to build your analytics capability?

Let’s talk about where you are and where you want to go.