Discovery
We take the time to understand your business.
Solutions architects and data engineers who learn how your business, processes and teams run.
Marketing analytics built on a model you can trust
The single source of truth for modern marketing analytics.
We give your analysts the tools to define the analytics framework your business runs on.
One governed model powers reporting, custom applications and AI-enabled analytics.
Analysts in controlThe people who know your data best define and evolve the model.
Open by designOur Data Model API and MCP server power custom apps and integrations.
AI analytics you trustA context layer for AI alongside your governed model.“Bright Analytics have been instrumental in helping us to create bespoke, world class reporting and analytics frameworks for some of our largest and most complex clients.”
“A game-changer for Sky UK & Ireland. A true extension of our digital data team - transforming fragmented datasets into a clear, unified source of truth for performance measurement.”
Your analysts understand your marketing data.
Bright Analytics puts them in control of the model.
Analysts can iterate in seconds. No tickets. No waiting on engineering. No YAML.
Define your metrics once and re-use them in other metrics. A governed set of definitions behind every dashboard, API call, and AI query.
One governed model. Every team, tool and workflow.
Use the same definitions in built-in reporting, your own applications and AI workflows. Integrated where it adds value, open where you need to extend it.
Explore our platform →Solutions built on a decade of experience.
Proven approaches to core marketing analytics challenges, live in days.
So much more than SaaS.
The platform gives your teams control. Our marketing analytics experts help you turn it into the data capability your business runs on.
The Bright Analytics team made sure they fully understood our business challenges and got their hands dirty to work closely with our wider team for implementation and follow-up. It feels like working with an in-house team.
Delivery
We deliver business-critical reporting your teams run on.
Custom solutions that create the exact data your business needs - where precision is critical, or it won't get used.
Guarantee
We guarantee to deliver the outcomes we promise.
One platform, end to end, working seamlessly. No blame games, no excuses. We deliver what we promise.
Testimonials.
“They feel like an extension of our team. Their expertise has strengthened our service offering and boosted the clarity and impact of our client reporting.”
“A game-changer for Sky UK & Ireland. A true extension of our digital data team - transforming fragmented datasets into a clear, unified source of truth for performance measurement.”
“Bright Analytics have been instrumental in helping us to create bespoke, world class reporting and analytics frameworks for some of our largest and most complex clients.”
“The Bright Analytics team made sure they fully understood our business challenges, working closely with our wider teams. It feels like working with an in-house team.”
“A trusted partner with strong technical expertise and a collaborative approach - enabling efficient access to reporting with consolidated views of performance from our many ad platforms.”
“My team of five data solutions specialists supports reporting for over 500 users across 3,000 bespoke dashboards as just part of their role, with the help of the Bright Analytics team.”
“Bright Analytics have been instrumental in advancing Sky's agility with marketing data, giving our teams on-demand access to multi-channel investment data across all of Sky's business units.”
“They feel like an extension of our team. Their expertise has strengthened our service offering and boosted the clarity and impact of our client reporting.”
“A game-changer for Sky UK & Ireland. A true extension of our digital data team - transforming fragmented datasets into a clear, unified source of truth for performance measurement.”
Case studies.
See how teams use Bright Analytics to build trusted marketing data foundations.
OMD UK
Bright Analytics were appointed by OMD UK to deliver a fully-customisable, multi-channel marketing analytics solution. Our platform supports more than 500 users across multiple client and agency teams, delivering world-class reporting for their largest & most complex clients.
Modules
Pipeline Manager- Semantic Layer
Reporting & Visualisation- Reporting API
2018Appointed
500+Users supported
3,000+Dashboards automated
Read case study →“We chose Bright Analytics following a tough selection process with several competitors because we felt that their platform offered us a greater degree of flexibility that wasn't available elsewhere.”
Sky
Embedded data and reporting partner serving Sky's digital marketing analytics and media budget planning functions. We delivered a multi-channel marketing analytics framework as well as a budget management workflow, supporting multiple business units, internal teams and agency partners.
Modules
- Pipeline Manager
- Semantic Layer
- Reporting & Visualisation
Taxonomy Manager
Budget Manager
2017Appointed
300+KPIs & component metrics
80+Advertising accounts covered
Read case study →“Bright Analytics played a pivotal role in designing and implementing Sky's first taxonomy – a foundational piece that brought structure to our data and empowered smarter, faster decision-making across the business.”
A new marketing analytics framework.
Your analysts in control, every team and tool connected to trusted data.
In production since 2014. Billions of rows, thousands of users.