Back to all integrations

Flashtalking

Connect your Flashtalking data and analyse everything, from campaigns and dynamic creatives to floodlight and transaction data

Why Connect Flashtalking to Bright Analytics?

Managing Flashtalking data in isolation can lead to challenges such as:

  • Fragmented reporting – Difficulty in linking ad delivery with performance metrics across channels.
  • Limited creative insights – Challenges in understanding how variations in creative impact engagement and conversions.
  • Manual data exports – Inefficiencies and risk of errors in processing ad performance data.

As a leading independent ad server, Flashtalking enables:

  • Centralised tracking of ad impressions, clicks, and interactions across multiple platforms.
  • Advanced creative versioning and dynamic ad personalisation.
  • Attribution modelling to measure the impact of different ad variants.

By integrating Flashtalking with Bright Analytics, you can:

  • Automate data retrieval for real-time insights into ad creative performance.
  • Link Flashtalking’s ad serving data with marketing spend and conversion metrics.
  • Optimise creative strategies based on detailed engagement insights.

What Data Can You Access?

Our integration provides access to key Flashtalking ad performance data, including:

  • Impressions, clicks, and engagement metrics.
  • Creative version performance insights.
  • Attribution and conversion data.
  • Cross-channel ad serving analytics.

We also process and enrich the data to make it easier to analyse and use within your reporting workflows.

How the Integration Works

  1. Authentication: Securely connect Bright Analytics to Flashtalking using API credentials.
  2. Data Sync: Automatically ingest ad delivery and performance data at regular intervals.
  3. Processing & Enrichment: Standardise, transform, and optimise the data for easier analysis.
  4. Dashboards & Reporting: View insights in custom reports or blend with other data sources.

Use Cases

  • Analyse Flashtalking ad performance alongside programmatic, search, and social advertising.
  • Measure and compare the effectiveness of different creative variations.
  • Automate reporting and optimise media buying decisions with real-time insights.

Get Started

Sync your Flashtalking account today. Speak to our team to begin and discover how Bright Analytics can simplify your ad serving and creative performance reporting.

Can’t find the integration you’re looking for?

Let us know which platforms you use and we will integrate them.

Request an integration