Managed Service Plans
Our core modules + onboarding support. Tailor the integrations, support and additional modules you need.
Starter
Automate, consolidate & democratise your reporting & analytics with our extensible Starter license.
- Pipeline automation
- Data warehouse
- 5 Core Integrations
- Semantic layer
- Custom data model
- Unlimited dashboards
- In-platform live chat
- Help Desk
- Knowledge Base
Best for small marketing teams who need an automated, reliable reporting layer to reduce effort and time to insight.
Growth
Integrate key data sources from your wider marketing toolset to build deeper insights & custom KPIs
- 15 Core Integrations
- 3 Advanced Integrations
- Alerts Centre
- 6-week onboarding
- Weekly Support calls
- Proactive ELT support
Best for multi-channel teams who need custom KPIs aligned with their marketing landscape and company objectives.
Advanced
Empower and extend your analytics team with additional modules, more integrations and hands-on support.
- 20 Core Integrations
- 5 Advanced Integrations
- Multiple Data Hosts
- Priority ticket handling
- Custom solutions
- Managed ELT service
- Taxonomy Manager
- Reporting API
Best for teams ready to scale their analytics with advanced modules, broader integrations and a partner to help shape internal processes.
Custom
A custom measurement framework and strategic partnership with everything Bright Analytics has to offer.
- Tailored integrations
- MCP Server
- Custom hosting
- Modular deployments
- Data model collaboration
- SLA-backed ticketing
- Collaborative workshops
- SSO
Best for clients with complex landscapes of stakeholders, looking for a dependable partnership & best-in-class marketing analytics solution.
Modular Solutions
Modular solutions to augment your existing analytics stack.
Semantic Layer
No-code semantic layer for a central, governed data model.
- Unlimited Data Sources
- Multi-Cloud
- Unlimited Metrics
- Unlimited Dimensions
- Reporting API
- MCP Server
Built for teams who need to define a process and framework for
API + MCP Server
API and MCP server add-ons for our Semantic Layer
- Reporting API
- MCP Server
- External BI Connect
- Onboarding Support
Best for teams who want to connect a central, governed data model to LLMs and BI tools.
Pipeline Manager
Fully Managed Data Pipeline & Acquisition Service.
- Historic Data Onboarding
- Automated Pipeline Monitoring
- Dedicated Human Monitoring
- Integration Activation
- Custom Refresh Windows
- New Integration Builds
Best for teams that need to focus on the data not the operational headache of Data Acquisition & QA.
Taxonomy Manager
Consistent naming. Validation & automated exception handling.
- Custom Master Data
- Unlimited Naming Conventions
- Linked Value Validation
- Appproval Processes
- Unique ID & Tokens
- Exportable Sheets
Best for teams that need a centralised platform for managing, creating & sharing compliant activity names.
Full plan comparison
The complete view of the features and support included in each Bright Analytics plan.
Starter |
Growth |
Advanced |
Custom |
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Workspace |
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Secure Application Hosting
We deploy and manage all hosting, scaling, and monitoring in our secure cloud environment. You don’t need to provision or maintain any infrastructure. Secure hosting, fully managed & monitored. |
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Managed Data InfrastructureManaged data warehouse for your marketing analytics. |
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Secure Data StorageEncrypted-at-rest in our secure cloud infrastructure. |
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Data Localisation
Choose your data residency: UK, EU, or US hosting available to meet compliance and regulatory requirements. Your data stored in your legal jurisdiction. |
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Two-Factor AuthenticationTwo-factor authentication for all users. |
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Custom Branding
Upload your logo, set brand colours, and choose fonts. Applied across all dashboards and reports your team sees. Your logos, colours and font. |
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Custom Domain
Run your analytics interface on your own domain (e.g. analytics.yourcompany.com). We handle hosting and SSL. Your reporting platform on your domain. |
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Single Sign-OnSecure, single sign-on with your identity provider. |
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White Label
A fully branded deployment with your product name, custom live chat widget, and branded help centre. Ideal for agencies building a client-facing platform. A full white-label deployment of our platform. |
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Data Pipelines |
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Pipeline Automation Centre
Seamlessly process data from source to dashboard with no manual work. Monitor pipeline status, schedules, and data freshness in one place. Fully automated processing of your data pipelines. |
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Core Integrations
Pre-built connectors for standard marketing and analytics platforms: GA4, major ad platforms, paid social, and common ecommerce tools. Set up in a few clicks. Pipeline setup & data model configuration. |
5 | 10 | 20 | |
Advanced Integrations
Deeper access to CRM systems, internal databases, mobile measurement platforms (MMPs), and data warehouses for niche metrics and custom data enrichment. Unlock more granular data for niche use cases. |
3 | 5 | ||
Custom Integrations
Ingest first-party business data, research insights, or event data via sFTP, S3, direct database access, or email. However it’s delivered and whatever the data contains, our Solutions team will make it work. Priced based on scope. Internal business data & custom data sets |
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Automated ELT alerts
Pipeline failures trigger automatic notifications via email or Slack, with detailed logging to help diagnose issues quickly. Automated notifications when any pipeline issues occur. |
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Proactive ELT support
We actively watch your pipelines and reach out when problems arise – with hands-on help to get things fixed. Our team monitors, investigates, and helps resolve pipeline issues. |
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Managed ELT service
Our team actively monitors, troubleshoots, and optimises your pipelines – not just alerts, but hands-on fixes, resolution, escalation and communication. Our team actively monitor & optimise your pipelines. |
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Integrations Roadmap
Request new connectors and influence prioritisation on our Integrations roadmap. Access to the Integrations roadmap & prioritisation |
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Semantic Layer |
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Custom Data Model
A visual tool for defining your data model, designed for analysts. Supports complex structures (star schema, medallion architecture) in an intuitive interface. Harmonise your data across all data sources. |
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Unlimited Custom KPIs
Build calculated metrics like blended ROAS, weighted CPAs, or custom conversion values. Create simple aggregations or complex nested metrics – no limits. Tailored precisely to your business reporting. |
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Unlimited Custom Dimensions
Create custom groupings – from region, and brand to campaign type, audience segment and creative variant – using joins, direct mappings, or custom SQL. Segment your data sources precisely. |
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Categorisation Rules
Automated rules to extract meaningful labels from campaign names, creative names, or product variants. Applied and refreshed automatically when data loads. Automatically create custom labels for your data. |
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Custom Data Uploader
Upload supplementary data like targets, media buy rates, footfall, or phone calls. Integrates directly into your data model. Create and upload custom data sets. |
5 | 10 | ||
Multi Host Support
Connect your semantic layer to multiple data warehouses. e.g. your BA warehouse as well as existing GCP/BigQuery, Snowflake, AWS or Azure. No need to move your data : our data model will query across multiple hosts in one unified model. Analyse data across multiple hosts & cloud providers. |
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Dashboards & Reporting |
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Unlimited DashboardsCreate and share as many dashboards as you need. |
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Custom PermissionsCustomise access to suit different teams & roles. |
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Master Dashboards
Create a template dashboard, then deploy filtered versions for different teams, markets, or clients. Changes to the master roll out instantly to all mirrors. Manage multiple dashboards from one template |
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Scheduled Reports
Automate PDF or data exports on a daily, weekly, or monthly schedule. Scheduled exports for key reports or to third parties. |
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Data Annotations
Add notes to charts at specific points in time to flag notable events like ‘sale started’, ‘new website launch’, or ‘changed bidding rules’. Annotate charts at a point in time. |
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Dashboard Timeslices
Bookmark dashboards for a specific date range. Share a link to a dashboard locked to a particular period. Bookmark dashboards for a specific date range. |
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Dashboard Commentary
Attach written insights directly to a timeslice – ideal for adding commentary to weekly reports or end-of-campaign summaries. Attach insights directly to Dashboard Timeslices |
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Alerts Centre
Configure thresholds, timeframes, and distribution groups. Get notified instantly when KPIs move unexpectedly—alerts trigger as soon as pipelines finish. Monitor your KPIs and get instant notifications. |
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Reporting API
Give internal tools, spreadsheets, and BI platforms secure, programmatic access to your governed data model. One source of truth across all use cases. API access to your Reports. |
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Applications |
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Taxonomy Manager
Define master data, build naming conventions, create trafficking sheets, and govern value creation. Keeps your marketing data clean, traceable, and consistent. Available as an add-on in Growth plan. Tailored taxonomy and naming convention solution. |
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Budget Manager
Centralised budget planning for all marketing activity. Track allocation vs actuals across channels and campaigns. Available as an add-on in Growth plan. Centralised budget planning for all marketing activity. |
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Support |
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Bright Analytics Guarantee
Our guarantee that when you sign up, you get the support you need from us, and will be up and running with a platform that meets your needs or you can cancel your agreement with no further obligation. A guarantee that we will deliver on our promises. |
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Live ChatIn-app live chat for support & guidance. |
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Knowledge BaseExtensive self-service documentation. |
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Help DeskTicket-based issue management & resolution. |
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Weekly Support
Regular time to discuss support tickets, new requests, troubleshooting. Scheduled weekly calls with our team. |
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Custom Solutions
Support from our team to steer your custom data model requirements from idea to a working solution. Solution design, data engineering, build & QA |
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Users |
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Admin Users
Full platform access. Configure integrations, automation, data models, and user management. Your platform admins. Full instance configuration + access to BA support. |
1 | 3 | 5 | |
Power Users
Create and share dashboards, add commentary, set up alerts and schedules. Your analysts and campaign managers. Full access across reporting module. |
5 | 10 | 25 | |
Explore Users
Access dashboards and reports shared with them. Your stakeholders, clients, and leadership. Explore shared dashboards and reports. |
25 | 50 | 75 | |
Frequently asked questions
If you are not sure which plan you need, or how Bright Analytics would fit into your existing setup, these answers might help.
Yes. Many customers start on Starter or Growth, then move up once they have got their foundations in place and want more advanced integrations, enhanced support or access to additional functionality. We can help you decide if it makes sense to upgrade rather than simply adding add ons.
Core integrations are standard marketing and analytics platforms such as GA4, major ad platforms, paid social channels and common ecommerce tools. Advanced integrations include CRM systems, internal databases, mobile measurement platforms and data warehouses.
If you are not sure where something sits, just ask us in the chat.
Agencies buy an Agency Licence plus packs of client instances — each client gets their own secure, branded environment. Instance pricing scales with complexity: some clients need simple automated reporting, others need deep customisation.
Agency Licence includes:
- White-label deployment (your domain, branding, logos, colours)
- Client branding on individual instances
- Agency reporting instance for cross-client analytics
- Unified support relationship with our team
Client Instances come in three tiers:
- Starter — automated reporting, core integrations, standard data model
- Growth — multi-channel, custom KPIs, Taxonomy available
- Advanced — complex requirements, Taxonomy included, hands-on support
Volume discounts apply!
Yes. Bright Analytics has been delivering advanced analytics solutions for over 10 years, helping advertisers make sense of customer research and conversion behaviour.
Our platform supports advanced use cases such as user path analysis, multi touch attribution, customer lifetime value, and custom engagement models built on event level web analytics data – including GA4 raw data.
Starter and Growth clients see live, trusted dashboards within days.
Advanced and Custom setups are deployed in phases and can take longer, particularly if we’re building custom models, developing bespoke integrations or engaging in broader data transformation projects.
Please see the full plan comparison table above for details on the included user licences per plan.
You can add to the allocated users at any time, and within reason we want to enable the widest possible use of the platform, so if you need more users than are allocated please contact us to discuss.
No. We will help you get your core plan in place first, then add modules or services as your needs become clearer. Some clients never use add ons; others use them to support specific projects or busy periods.
Every new Bright Analytics engagement starts with a 90 day trial period. During those first 90 days, if the solution or our service does not meet your expectations, you can cancel your order with no further commitment.
Our standard agreements run for an initial term of 12 months. They then renew automatically for further 12 month periods, unless you give us at least 90 days’ notice before the end of the current term.
Yes! We offer a discount for automated payment via direct debit or credit card.
Yes. If you are happy to commit to a multi-year agreement we can offer discounted pricing.
Yes, we can bill on an invoice basis. We invoice in arrears at the end of each month, with 28 day payment terms.