Bright Analytics is a completely customisable analytics platform, trusted by leading advertisers and marketing agencies, designed to tackle a range of analytics use cases.
Our semantic layer connects directly to your existing data warehouse and gives your analysts an intuitive and flexible data model layer. Save time, move faster and deliver the reporting you need with the flexibility to iterate quickly.
A powerful, end-end platform, tailored to solving agency reporting challenges. Improve efficiency, deliver enhanced services for your customers, and free your teams to focus on insight and optimisation.
Brands rely on Bright Analytics to harness data for all their channels, provide a single-source-of-truth for internal teams and agencies, and provide a platform and data foundations for all their analytics projects.
How to connect your online marketing to your prospects’ research activity and store purchases for a clearer picture of the true impact and value of your online channels.
How to implement a robust approach to taxonomy management and naming conventions that provides the data foundations you need for all your analytics projects.
What sets Bright Analytics apart is their collaborative approach, which feels like working with an in-house team. They operate in the same space as we do—the sweet spot between business requirements and best-in-class data management—ensuring both technical and strategic needs are met.
The Bright Analytics team made sure they fully understood our business challenges and got their hands dirty to work closely with our wider team for implementation and follow-up. It feels like working with an in-house team.
Bright Analytics have been instrumental in helping us to create bespoke, world class reporting and analytics frameworks for some of our largest and most complex clients, including Barclays, McDonalds, Daimler, Betway, SSE and Easyjet.
Bright Analytics has proved instrumental in advancing Sky’s agility with marketing data by giving our teams on-demand access to multi-channel media investment data across all of Sky’s business units and products.
If you’re looking for a new approach to delivering analytics solutions for your organisation we’d love to hear from you.